Mini

That go-cart feeling online

MINI offers a unique driving experience. When Cloud Nine developed a new website on the Umbraco platform for the Nordic and Baltic markets we wanted to build a solution that matched the brand emotionally while at the same time offering all information about every model in a clear and easily navigated way.

Visit Mini

105%

Increase in test drive bookings

11%

More organic search traffic

New icon library enhances Mini's visual presence

Since launch we have worked continuously on improvements and optimization built on data, insights and user research.
CAMILLA SUNDBERGCREATIVE DIRECTOR, CLOUD NINE

Explore every turn

Modular and flexible templates give editors full freedom to adapt page layouts. Cloud Nine has also worked on the entire user journey including campaigns, navigation, video and test-drive signup forms in order to generate maximum business value for Mini.